Life of db

While we’re on the topic of aesthetic preferences:

Dear Second Cup,

I appreciate that you’re playing the 35 things in 35 years card.
But add one and round it out to an even 36, ok? 

Your cups are ugly. I’m no logogoist, but shit’s ugly.
The cups were no doubt ugly when you first opened shop in 1975, and as you celebrated your 35th anniversary, I was still putting the java in the ugliest cups on the market.

Regards,
db

There’s a reason why the coffee-drinking youth prefer Starbucks (despite their terrible-tasting drinks). Hint: aesthetic preference. 

Yes.
Yes.

Ok, yes we indirectly and unconsciously spend money on shit that is packaged nice (run a query on aesthetic preferences). You likely don’t even realize it pulls you like it does. But then something like this comes along and you’re like “damn, cow, you look like good milk. Actually, you got it going on in full.”

What I’m saying is.. I really like this package. I like it all. Props for making a milk jug cool. I’d spend money on you. I’d spend more money on you than I would for an equivalent-tasting-yet-ugly carton of milk (and I wouldn’t even feel guilty).

Fine: Yes, you win.