Life of db

Yeah, because, you know.. it’s one thing or the other.
You can’t own a bike and a car.

Oh, and if you only own a bike.. huh, well, you must be a schmuck.

Suck it, GM. Your vehicles blow anyway.

nationalpost:

TTC rejects cheeky ad featuring Moses in a revealing position
The TTC has rejected a mischievous Toronto Jewish Film Festival ad that depicts Moses inadvertently flashing pixilated genitals while exiting a limousine.

The ad, an ersatz homage to Britney Spears and other underdressed celebrities, is part of a series of Moses-themed ads for the festival, which runs May 7-15.

fuckyeahads:

I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising Blog & Community » Canac Hardware Store: Fences

Love it: Canac Hardware put up fences between urinals at a Men’s Restroom. “For more privacy from your neighbors.”

In other news, Happy holidays everyone!

This is real advertising. 

arig:

Love this ad for Gary Vaynerchuk’s book in the Subway station at 23rd and Park.

Despite the absolute suckery of his other book, Crush It, I’m still willing to give this a whirl. Perhaps based on this ad alone.

… Sneaky way of saying “change your marketing positions so that we can call you all the time”. Sneaky indeed, but I still hate you. And you can’t call me.

Also, implications for marketers:
Try honesty.
When I read your email it seemed like you were going to directly call me to provide some sort of “service audit”. After clicking through, most will come to realize you’re just looking for an opportunity to spam. Instead of disappointment, why don’t you begin lining the tunnel with light? How happy are people going to be if they “opt-in” to a service that you’ve masked, and end up with calls/emails/texts that weren’t of the original promise.

I should have known. After being with you for 8 years, not once have you called to offer a lower price point or provide insight towards savings.

Point being: Be honest in the beginning and you’ll avoid the anger at the end of tunnel.

While we’re on the topic of aesthetic preferences:

Dear Second Cup,

I appreciate that you’re playing the 35 things in 35 years card.
But add one and round it out to an even 36, ok? 

Your cups are ugly. I’m no logogoist, but shit’s ugly.
The cups were no doubt ugly when you first opened shop in 1975, and as you celebrated your 35th anniversary, I was still putting the java in the ugliest cups on the market.

Regards,
db

There’s a reason why the coffee-drinking youth prefer Starbucks (despite their terrible-tasting drinks). Hint: aesthetic preference. 

Yes.
Yes.

Ok, yes we indirectly and unconsciously spend money on shit that is packaged nice (run a query on aesthetic preferences). You likely don’t even realize it pulls you like it does. But then something like this comes along and you’re like “damn, cow, you look like good milk. Actually, you got it going on in full.”

What I’m saying is.. I really like this package. I like it all. Props for making a milk jug cool. I’d spend money on you. I’d spend more money on you than I would for an equivalent-tasting-yet-ugly carton of milk (and I wouldn’t even feel guilty).

Fine: Yes, you win.

mirandomology:

To encourage more businesses to take part in Earth Hour, WWF executed this creative direct mail promotion featuring a custom candle. The yellow candle was placed inside of a box  designed to look like a building with all of its lights on. As the candle is removed from the box,  the windows of the building go dark.

The WWF reported that thanks to the direct mail promotions they used prior to Earth Hour in 2010, corporate participation increased 260% from the previous year.

Brilliant piece of marketing.
See, bitches, we don’t just sell stuff.  

Effect change by thinking brilliant.
And save the world, you.